Google Docs vs. Microsoft Word: Which works better for business? (2024)

Google Workspace vs. Microsoft Office

Has Docs caught up to Word as an enterprise productivity application? We compare the two word processors to see which wins in today's online environment.

By Preston Gralla

Contributing Editor, Computerworld |

Google Docs vs. Microsoft Word: Which works better for business? (2)
Table of Contents
  • Creating a report
  • Inserting a chart
  • Online photos and research
  • Live collaboration
  • Tracking changes in a document
  • Working on different platforms
  • Handling different file formats
  • Overall conclusions

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Have you been thinking of reassessing which word processor your business should standardize on? The obvious choices are the two best known: Microsoft Word and Google Docs. But which is better?

Several years ago, the answer to that would have been easy: Microsoft Word for its better editing, formatting and markup tools; Google Docs for its better collaboration. But both applications have been radically updated since then. Word now has live collaboration tools, and Google has added more sophisticated formatting, editing and markup features to Docs.

To find out which word processor is now better for which tasks, I've done the tech version of a taste test. I compared Google Docs and Microsoft Word by using them to perform basic, everyday tasks, including starting a new document from a template, changing fonts, copying and pasting, using templates, inserting charts, doing online research, and more.

I began by creating a typical business report. I then did some text formatting, chose new styles, copied and pasted text, and performed similar tasks.

After that, I created and inserted a chart, did online research and inserted a photo from the internet. I then collaborated on the document in two ways: live and online (so I and a co-worker could see what each other was doing), and individually using markup and editing tools.

Given that it's a multiplatform world, I worked on the same document on multiple platforms: a Windows PC, a Mac, an Android tablet, an iPad and an iPhone. I used both the local client and the online version of Word (Google Docs, of course, is only web-based). Then I saved the report in a variety of file formats.

To keep things simple, the descriptions that follow are all based on the version of Word that is part of the Office 365/Microsoft 365 suite, used on a Windows PC. Some of the features may appear differently on a Mac.

And before I forget — there is one glaring difference between the two that should be mentioned: price. Although Google Docs is part of Google's licensed G Suite package for businesses, it remains free for individual use.

While Microsoft does offer an online version of Word with limited features, the full Microsoft Word desktop application is available as part of Microsoft’s subscription-based Office 365 suite, which has a variety of different iterations for personal or business use. Confusing matters, Microsoft recently changed the name of Office 365 to Microsoft 365, but only for its consumer and small-business subscriptions; the enterprise and education plans are still called Office 365.

For example, Microsoft 365 Family costs $100 per year and can be used by up to six people on an unlimited number of devices. It includes Word, Excel, PowerPoint, OneNote, Outlook, Publisher and Access, along with 1TB of OneDrive cloud storage. Various business and enterprise versions are available for rates that range from $8.25per user per month to $35 per user per month.

One last confusing note is that Microsoft does still offer a non-subscription version of Office, currently Office 2019, that includes Word desktop software. But that version of Word doesn’t include the latest features, so we’ll stick to covering the version of Word found in Office 365/Microsoft 365 in this story.

Creating a report

How you present something visually can have as much of an impact as the content of the report itself. So I started by looking for a visually compelling template to base the report on. Then I tested text-handling and other common features you'd use to write a report.

Google Docs

It's simple to create a new document from a template in Google Docs, but I didn't find the same wealth of templates that I found when I tested Microsoft Word.

After logging in, you start a new document by clicking on a blank template or one of the pre-created templates at the top of the screen. There are initially a handful of templates to choose from; when I clicked an arrow next to “Template gallery,” I found a little more than fifty in several categories, including Resumes, Letters, Education, and Work.

Google Docs vs. Microsoft Word: Which works better for business? (3) IDG

The choice was underwhelming. While Word had 50 templates for creating reports, for instance, Google Docs had only five — and all were in the Education template section. The designs themselves tend to be bare-boned, without sophisticated layouts or interactive tables of contents like the ones Word has. Google Docs simply can't compete with Word when it comes to pre-built templates.

On the other hand, it's easy to use the menu across the top of the screen to perform tasks such as text handling, creating bullets, and changing fonts and font sizes. It's also quite simple to use the Insert menu to add a variety of objects, including images, links, equations, lines, special characters, headers, footers, and more.

But don't expect anything more sophisticated than that. Google Docs doesn't have Word's built-in themes, there's no mini-menu for handling text and formatting, and there's no smart paste feature, either.

Microsoft Word

Word shines when it comes to its choice of templates. I chose File > New, and was immediately shown 26 templates for reports, calendars, flyers, and more.

However, only three of those were for reports, which isn't a particularly impressive number. So I turned to Microsoft's online template repository by typing "report" at the top of the template page. And hit the jackpot: 50 different templates in a wide variety of designs and styles for many different types of reports. I could choose from annual reports, employee status reports, project status reports, and more.

Google Docs vs. Microsoft Word: Which works better for business? (4) IDG

When I clicked any template, I got more details about it, including its purpose and what it's ideally suited for. All I had to do was download, save, and name it, and I had a well-designed template for the report, ready to go.

As mentioned before, I wanted something visually compelling, so I chose one that already had graphics in it. I figured I could always delete the default graphics and replace them with ones I could find online. Besides a nice design and graphics placeholders, the template I selected included other extras as well, including a pre-built table of contents that included links to each of the report's sections (labeled Head 1, Head 2, and so on). When I renamed each of those sections, that text flowed back into the table of contents automatically.

I decided to change fonts and text attributes as well. It was easy: I just chose them from the Ribbon's Home tab. It was just as simple to customize paragraph styles, including alignment, spacing, and so on. The same held true for bulleted and numbered lists.

Word's themes (found on the Design tab) are also straightforward to use. Themes let you apply pre-created collections of text and paragraph attributes to an entire document, including titles, body text, and headings. Hover your mouse over any theme, and the document you're working on will show a preview of what it would look like if the theme were applied to it. Click the theme to apply it to the document.

When it comes to copying and pasting text, Word's smart paste feature may be its biggest unsung productivity enhancer. When you paste text from another source, you can choose to keep the text formatting from the source, use the formatting in your current document, or combine the two using the "Merge formatting" choice. When you merge formatting, it uses most of your current document's format, but retains important formatting from the source, such as an embedded web link.

Word has another extremely useful feature for formatting text: Highlight text you want to format and a mini-menu appears that lets you change attributes such as font, size, weight and color; you can also turn the selection into a bulleted or numbered list, or apply styles to it.

Creating reports: Bottom line

Microsoft Word has a much better selection of templates than Google Docs, and its templates are far more sophisticated. Word also has better tools for formatting text and changing document styles. If you care about how a document looks, Word is clearly the way to go. Google Docs generally creates plain-looking documents and lacks any but the most basic tools for dressing up or inserting text.

Inserting a chart

What's a report without a chart? Pretty boring and often not very informative. So I tested how easy or hard it is to create and insert a chart into a business report.

Google Docs

It's a breeze to insert a chart in Google Docs: Select Insert > Chart and choose a chart type (bar, column, line, or pie). A basic chart of that type — with sample data — will then be inserted into the document. You then input your own data by clicking an Open in Sheets icon, which opens a new browser tab with the sample data and chart in a Google Sheets (Google's spreadsheet app). Go back to your original document, where you'll find a new Update button. Click that, and any changes you made in the Sheets document will be reflected in the Docs chart.

Google Docs vs. Microsoft Word: Which works better for business? (5) IDG

I found that having to switch between browser tabs and click an update button was a kludgier method than Word's, where everything is done right within the document itself. Also problematic is that, in order to edit the chart title, legend, and so on, you have to go to the spreadsheet tab — you can't do it from within the chart itself.

When you first create a chart in Google Docs, you get a choice of only a few bar, column, line, and pie charts. But if you edit the chart in the separate spreadsheet tab, you get a larger selection, including a scatter chart, histogram, area chart, combo chart and stepped area chart. Again, though, if you want to see how that new chart type looks in the report itself, you'll have to go back to the report tab and click update. For me, this is all unnecessarily confusing.

As for differing styles of chart types — for example, if you want to create a 3D pie chart — you can't do it. You get only a single design and layout for each chart type: Bland, vanilla, and — there's no other way to say this — just plain boring.

That being said, there are some good things about the way Docs handles charts. Wrapping text around a chart is straightforward: Click the chart and choose the Wrap text icon from the menu that appears at the bottom of the chart. (It’s the middle icon.) And if you've already created a chart in Google Sheets, it's easy to insert it into your document. Select Insert > Chart > From Sheets and you'll be able to browse to the Google sheet with the chart you want and then insert it.

Microsoft Word

Like Docs, Word makes it exceedingly simple to create a chart. From the Ribbon, I chose Insert > Chart and selected the type of chart I wanted to create. I was able to pick just about any chart type — in addition to the usual (such as column, line, pie, bar, area, and histogram), I found a host of others that were a bit more esoteric, like waterfall, funnel, and box and whisker. (See our Excel for Office 365 cheat sheet for information about these chart types.)

Depending on the type of chart, you may get more than one possibility. For example, you can choose from five different types of pie charts, four types of stock charts, and six types of line charts. I'm a big fan of 3D pie charts, so that's what I used for the report.

Google Docs vs. Microsoft Word: Which works better for business? (6) IDG

When I inserted the chart, a kind of mini-spreadsheet appeared into which I could input the data. When I was done, I clicked the chart itself to make the spreadsheet go away so that it was not visible in the document. To edit the data again, I just had to click the chart and, from the menu that appeared, select Edit data > Edit data.

It takes very little work to change the layout and style of charts, or to make other edits — for example, deciding which elements to include or exclude. You click in the chart and a small set of four icons appears to the right of the chart. One lets you change the way the chart is laid out in the text, so you can customize how text wraps around it. A second lets you select which chart elements to include — the chart title, data labels, and legend. The third lets you change the colors and the chart style — for example, whether a pie chart should be 3D, have cutaway pieces, and so on. And the fourth handles which chart values to show.

You can right-click the chart for even more options, such as adding new data labels or changing the chart type.

Inserting charts: Bottom line

Microsoft Word is a clear winner here. You get a far larger selection of chart styles, it's easier to make them look good, and it's far less awkward to input data than in Google Docs.

Online photos and research

I decided to spruce up my report with photos from online sources — without leaving Word or Google Docs. I also tested out how easy or hard it is to do online research from within each application.

Google Docs

No great surprise: The biggest search engine on the planet lets you search for images and research from right within Google Docs. Surprisingly, though, it doesn’t excel at the job.

Click the small icon of a four-sided star at the bottom right of the screen, and a panel titled Explore appears on the right side of the screen. Beneath it is a search box and a section called “Quick access,” which is supposed to contain content that is related to the document. However, in every one of the more than half-dozen documents I tested, the only content it showed were documents in my Google Drive, and they weren’t always related to my current document.

However, type a search into the search box on the top, and you’ll get suggestions for information and images you might want to include in your document, based on the document's content. These suggestions are divided into three sections: Drive, Web and Images. I tested the feature using a made-up report titled "Pain in the Rust Belt" and performed multiple searches, with mixed results.

When I searched on the phrase "steel plant," for example, the results came up on the right side of the screen under three separate tabs: Drive, Web and Images. The Drive results were useless and displayed files that weren’t related to the search of the document. The Web results were not particularly useful, with the top result for the Visakhapatnam Steel Plant in India and the second result for “Plants of Steel” from a farm, which sold a line of plants including palms and evergreens. The third result, a Wikipedia entry on “steel mills,” was better.

The Images tab was more on target, showing only photos of actual steel plants. I found far more images than I did when using Word — I scrolled through them and never came to the end.

To check out the copyright status of any photo, click it. You'll see a larger version of the photo, plus a general description of its copyright status, such as "Image is labeled for commercial use with modification." To insert a photo, place your cursor where you want the photo to be placed, then click the Insert button at the top of the photo. After you’ve inserted the photo, click it to see more information about it, including its URL and the site where you found it.

Sometimes the image search revealed unexpected bounties. For example, when I typed in the search “manufacturing output,” it found images of useful charts, such as a comparison of worldwide manufacturing output for top manufacturing companies.

Google Docs vs. Microsoft Word: Which works better for business? (7) IDG

Google Docs has one more useful research tool. Right-click any word in a document and you can either get a definition or do a search on the word.

Microsoft Word

Word does a very good job of letting you do research and find online images without having to go to your browser — the tools for doing it are built right into Word.

I wanted to find a photo of a steel plant for the report. I went to the Insert tab on the Ribbon and clicked Online Pictures. (In the Mac version, you click Pictures > Online Pictures.) A screen appeared full of more than 50 pre-built Bing image searches, such as for Money, Airplane, music and so on.

Click on any search, and you’ll see images covered by a Creative Commons license that allows them to be used legally and without paying royalties. (I didn't see any way to review the individual license for each photo.) If you want to see all images, not just those covered by Creative Commons, uncheck the box towards the upper right of the screen titled “Creative Commons only.”

To insert the picture, I just had to double-click on it. Inserted along with the picture is information about the copyright, if there is any — for example, “This Photo by Unknown Author is licensed under CC BY-SA.” Click the inserted picture and then click the Picture Format tab that appears on the Ribbon, and you get access to Word's very nice photo-editing tools, including for sharpening, softening, changing contrast, color-editing, adding effects, determining how text wraps around the image, and more.

Word offers several useful tools for online research, including the ability to search Wikipedia directly from Word using an add-in installed from the Office Store. Just click Wikipedia on the Insert tab and install the add-in. Then all you do is click on Insert > Wikipedia and type your search term into the box that appears in the right pane.

Google Docs vs. Microsoft Word: Which works better for business? (8) IDG

Another tool is even more useful: Smart Lookup. Highlight the text in your document you'd like to research, then right-click and select Smart Lookup from the menu that appears. A pane appears on the right with search results from Wikipedia, Bing image search and the web.

Also helpful is the Researcher tool, especially for those who want to include citations in their report. From the Ribbon, choose References > Researcher. Type in any term, and you’ll find a wide variety of results from multiple sources, including from academic journals. You can read the information from inside Word, or else click “Open in browser” to see it in your browser. You can also add a citation from the source by clicking the button “Add this source as a citation.”

Online photos and research: Bottom line

Surprisingly, Word beats out Google Docs, created by the biggest search engine on the planet. Word offers better and more accurate tools for searching from right within a document. If you’re only interested in image searching, Google Docs is better; it found more related pics than Word did.

Live collaboration

My report writing was in full swing, but I needed to find out how well Word and Google Docs let me simultaneously work on the same document with others. Online collaboration allows several people to make edits, see what edits other people are making, and chat with them while the work goes on. For groups, it's a great way to get work done together and done fast.

Google Docs

Google Docs really shines when it comes to live collaboration. Doing it is as natural as creating a document.

Google Docs vs. Microsoft Word: Which works better for business? (9) IDG

To collaborate live with others, click the Share button on the upper right of the screen, then type in the email addresses of the people with whom you want to share. As you type, Google Docs looks through your Gmail contacts list; however, you can type in the email address of anyone with whom you want to share, whether or not they're in your contact list.

For each person, you can choose whether they can edit the document, only comment on it or only view it. Type in an optional message and an email gets sent to your collaborators.

Once your collaborators receive the email, they just need to click on Open in Docs to open the file. Everyone invited can work on the document simultaneously. Everyone is identified by a colored cursor, and you can watch what they are doing in real time. Hover your mouse over the cursor to see someone's name.

Click the Show chat icon at the upper right of the screen (it appears next to the small icons or photos representing your collaborators) and you can chat with everyone working on the document. I found that live chatting while simultaneously working on the document made collaboration far more effective — people can decide who will work on what sections of the document, for example, or discuss edits as they're being made.

You can also manage people's collaboration and editing rights after you've first set them. Click the Share button, then click Advanced, and you'll see a list of everyone who has access to the document. You can change their access rights (from editing to only reading, for example), and handle global settings for access to the document, including whether anyone with editing rights can also add new collaborators, and whether commenters and viewers should be allowed to download, print, or copy the document.

Microsoft Word

Microsoft Office, including Word, has always lagged behind Google Docs when it comes to live collaboration. It lags still. Even though making a live connection with someone else is easier than ever in Word, it still isn’t as fully featured as in Google Docs.

Google Docs vs. Microsoft Word: Which works better for business? (10) IDG

Let's say you're working on a Word document and want to collaborate on it with someone else. You click the Share button on the upper-right corner of the screen, and a small Send Link pop-up screen appears that lets you send a link to the person or people with whom you want to collaborate. Type a name or email address in the “Enter a name or email address” box. Word searches your Contacts list or corporate directory as you type; choose the person with whom you want to collaborate. You can add multiple people this way.

If the person isn’t in your Contacts list or corporate directory, you’ll have to instead click Copy Link and then go to your email program and send the link to people with whom you want to collaborate.

Above the name, choose whether you want the invitees to be able to edit the document or just view it while you're working on it. Type in a message (if you want to) and click Send. (Note: If you want to give some people editing privileges and others view-only privileges, you’ll need to send out two separate invitations with different permissions selected.)

Word will send an email to the people with whom you want to collaborate. They then have to click the Open button underneath the file name, at which point they're sent to the online version of Word. Once they do that, they’re set and can begin collaborating.

Note that you can collaborate live with people only if you've saved your document to OneDrive. If you try to collaborate on a document that's not in OneDrive and you click Share, you get a message that you first have to upload the document to OneDrive.

Once several people are working on the document together, you can see the changes the others make in real time. As with Google Docs, when one user adds text or edits the document, you'll see a colored cursor indicating their presence. (Each person gets a different color.) Hover your mouse over the cursor and you'll see the name of the person. In my tests, there was no lag between the time someone made edits and when they show up in another person's document; it truly is real-time. However, there’s no real-time chat option as with Google Docs.

(For more details about sharing and collaborating with Word, see our Word for Office 365 cheat sheet.)

Collaboration: Bottom line

Google Docs is far superior to Word for live collaboration. Although it’s now easier than previously to invite people to collaborate in Word than previously, it doesn’t have as many collaboration features Google Docs. You can’t chat while collaborating in Word as you can in Google Docs, for example. If you want people to have different collaboration rights in Word, you’ll have to send them separate invitations, unlike in Google Docs. And you can’t change people’s rights on the fly after you’ve invited them, as you can in Google Docs.


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